RadioShack, at the time the resource of tech gear, plugs, adapters, circuitry, and batteries (!) for legions of devoted geeks, is now an on line cryptocurrency organization.
Two decades after being bought for scrap by investors Tai Lopez and Alex Mehr of Retail Ecommerce Ventures Review (REV), the a hundred-calendar year-outdated RadioShack brand has reemerged as a fully new business focused on shepherding common shoppers into the crypto arena. It’s going to do this by encouraging them swap present crypto for a new cryptocurrency recognized as DeFi.
There is, seemingly, a little something of a business model in this article wherever the new RadioShack makes a financial gain on these swaps but beyond that, the overall plan and mission statement — “we are heading to guide the way for blockchain tech to achieve mainstream adoption by other substantial brands” — makes about as substantially perception as a new 3.5mm headphone jack splitter that isn’t going to conclusion in USB-C.
“We will be the bridge among the CEO’s who guide the world’s firms and the new environment of cryptocurrencies,” notes the newly updated RadioShack web page.
To its credit, RadioShack clarifies in a number of files and excruciating detail how it programs to make this all function, and how its DeFi currency and partnership with Atlas USV is somehow much better and much more stable than other crypto swaps.
The total thing gets a minor shaky when you recognize that Tai Lopez and Alex Mehr (sure, the very same men and women who bought RadioShack in 2020) are also the masterminds guiding Atlas USV, which is, according to the site:
“[Atlas] Common Keep of Value (USV) is made by Dr. Alex Mehr and Tai Lopez as a universal, decentralized, and widely available DeFi foundation layer, on which quite a few future tasks can be constructed by the Atlas community and its associates.”
Maybe this is why no a single has listened to of DeFi prior to, while there are quite a few cryptocurrencies with “defi” in their name. Mehr and Lopez are the creators, house owners, and crypto swappers in this new method.
The genius of this plan – if there is any – is that REV also owns a range of other semi-useful retail brands like Pier one and Dress Barn. It may perhaps be equipped to use Defi swap to produce a crypto transaction method that could convert classic currency revenues into Defi in the back conclusion, which can then be moved about REV holdings.
RadioShack lives to combat yet another working day, it would seem. But as a digital crypto bro, it is really not even a shadow of its previous self.